Copenhagen Free Walking Tours
Rednote Search Visibility Audit
Audit period: August 2026
Copenhagen, Denmark
daisy.clubDaisy Visibility Index
Emerging presence
Visibility is currently in the emerging presence band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- Copenhagen Free Walking Tours holds 15% blended non-branded search visibility, ranking #1; the current leader Dawei holds 15%.
- Branded search visibility is 0%, showing how consistently the brand appears in its own search demand.
- Positive sentiment is 0%; the clearest next lever is make branded search more consistent.
Score Drivers
Share of Voice
15%
Ranks #1 blended and #1 broad across selected non-branded keyword runs.
Branded Search
0%
0/40 branded-search posts mention the selected brand.
Brand Control
0%
No detected Rednote account
Sentiment
0%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
0%
Dawei leads at 15%, ahead by 0%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 0%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Dawei | 15% |
| 2 | Danish Local Guide | 10% |
| 3 | Bustravel | 5% |
| 4 | Canal Tours | 5% |
| 5 | Copenhagen Local Guide | 5% |
| 6 | FestTour International ApS | 5% |
| 7 | GoBoat | 5% |
| 8 | Nicetravel | 5% |
| 9 | Seoul Walking Tour | 5% |
| 10 | Troll | 5% |
| Other | 35% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Danish Local Guide | 10% |
| 2 | Dawei | 10% |
| 3 | FestTour International ApS | 10% |
| 4 | Seoul Walking Tour | 10% |
| 5 | YiYi (Denmark Local guide) | 10% |
| 6 | 哥哈土著 | 10% |
| 7 | 哥本哈根地接服务 | 10% |
| 8 | 开元周游 | 10% |
| 9 | 徒步帮 | 10% |
| 10 | 美程旅行 | 10% |
| Other | 0% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Dawei | 20% |
| 2 | Bustravel | 10% |
| 3 | Canal Tours | 10% |
| 4 | Copenhagen Local Guide | 10% |
| 5 | Danish Local Guide | 10% |
| 6 | GoBoat | 10% |
| 7 | Nicetravel | 10% |
| 8 | Troll | 10% |
| 9 | 皇包车旅行 | 10% |
| Other | 0% |
Branded Search & Brand Control
Branded Search
Copenhagen Free Walking Tours appears in 0/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
No detected Rednote account
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Make branded search more consistent
Dawei appears in 0/40 branded-search posts (0%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.
Launch an owned Rednote presence
No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.
Near-term goal: move from 40 / 100 to 52-62 / 100 through keyword-led content, KOC proof, and stronger brand association.