dusitD2 Feydhoo Maldives
Rednote Search Visibility Audit
Audit period: September 2026
North Malé Atoll, Maldives
daisy.clubDaisy Visibility Index
Emerging presence
Visibility is currently in the emerging presence band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- dusitD2 Feydhoo Maldives holds 0.5% blended non-branded search visibility, ranking #56; the current leader W Maldives holds 4.3%.
- Branded Search Visibility is 100%, while Brand Control is 7.5%, indicating how much branded-search visibility comes from owned sources.
- Positive sentiment is 100%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
0.5%
Ranks #56 blended and - broad across selected non-branded keyword runs.
Branded Search
100%
40/40 branded-search posts mention the selected brand.
Brand Control
8%
3/40 qualifying branded-search posts are brand-owned from dusitD2 Feydhoo Maldives.
Sentiment
100%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
3.8%
W Maldives leads at 4.3%, ahead by 3.8%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 3.8%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | W Maldives | 4.3% |
| 2 | Hilton Maldives Amingiri Resort & Spa | 2.4% |
| 3 | JW Marriott Maldives Kaafu Atoll Island Resort | 2.1% |
| 4 | OZEN Reserve Bolifushi | 2.1% |
| 5 | Park Hyatt Maldives, Hadahaa | 2.1% |
| 6 | The St. Regis Maldives Vommuli Resort | 2.1% |
| 7 | Ayada Maldives | 1.9% |
| 8 | Huvafen Fushi Maldives | 1.9% |
| 9 | Sheraton Maldives Full Moon Resort & Spa | 1.9% |
| 10 | Soneva Jani | 1.9% |
| Other | 77.4% | |
| 56 | dusitD2 Feydhoo Maldives | 0.5% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | W Maldives | 3.8% |
| 2 | Park Hyatt Maldives Hadahaa | 3% |
| 3 | Ayada Maldives | 2.6% |
| 4 | Constance Moofushi Maldives | 2.6% |
| 5 | JW Marriott Maldives Kaafu Atoll Island Resort | 2.6% |
| 6 | Kandolhu Maldives | 2.6% |
| 7 | Huvafen Fushi Maldives | 2.1% |
| 8 | Lily Beach Resort & Spa, Maldives | 2.1% |
| 9 | OZEN RESERVE BOLIFUSHI | 2.1% |
| 10 | Sheraton Maldives Full Moon Resort & Spa | 2.1% |
| Other | 74.4% | |
| 35 | dusitD2 Feydhoo Maldives | 0.9% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Soneva Jani | 4.9% |
| 2 | W Maldives | 4.9% |
| 3 | Hilton Maldives Amingiri Resort & Spa | 4.2% |
| 4 | Waldorf Astoria Maldives Ithaafushi | 4.2% |
| 5 | Cheval Blanc Randheli | 3.5% |
| 6 | Conrad Maldives Rangali Island | 3.5% |
| 7 | JOALI Maldives | 3.5% |
| 8 | The Ritz-Carlton Maldives, Fari Islands | 3.5% |
| 9 | The St. Regis Maldives Vommuli Resort | 2.8% |
| 10 | Alila Kothaifaru Maldives | 2.1% |
| Other | 62.7% |
Branded Search & Brand Control
Branded Search
dusitD2 Feydhoo Maldives appears in 40/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
3/40 branded-search posts that mention the selected brand are from dusitD2 Feydhoo Maldives (8%).
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
dusitD2 Feydhoo Maldives ranks - in broad search with 0% SOV, while Soneva Jani leads at 4.9%. Build broad discovery content that connects the property to category-level searches before users search by name.
Increase brand-owned control
Only 7.5% of qualifying branded-search results come from the selected brand-owned account. Publish more official posts that answer common search intent and point users back to owned booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: Guests consistently praised the convenient speedboat transfer, the high-quality and varied food options (earning it the nickname 'food island'), the modern and well-equipped rooms, and the overall value for money, making it especially suitable for families, first-time Maldives visitors, and those who prefer a hassle-free stay. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Near-term goal: move from 46 / 100 to 58-68 / 100 through keyword-led content, KOC proof, and stronger brand association.