01Daisy Visibility Index

InterContinental Bandung Dago Park

Rednote Search Visibility Audit

Audit period: August 2026

Bandung, Malaysia

daisy.clubdaisy.club

Daisy Visibility Index

52/100

Emerging presence

Visibility is currently in the emerging presence band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.

Executive Readout

  • InterContinental Bandung Dago Park holds 14.7% blended non-branded search visibility, ranking #2; the current leader The Gaia Hotel Bandung holds 17.3%.
  • Branded search visibility is 43%, showing how consistently the brand appears in its own search demand.
  • Positive sentiment is 50%; the clearest next lever is make branded search more consistent.
1

Score Drivers

Share of Voice

14.7%

Ranks #2 blended and #2 broad across selected non-branded keyword runs.

Branded Search

43%

17/40 branded-search posts mention the selected brand.

Brand Control

0%

No detected Rednote account

Sentiment

50%Positive

Positive user sentiment strengthens search-led growth and conversion proof.

Competitive Gap (Blended Search)

2.6%

The Gaia Hotel Bandung leads at 17.3%, ahead by 2.6%.

2

Share of Voice

Non-Branded Search Visibility

14.7%Blended SOV
#2Blended Rank
The Gaia Hotel BandungTop Brand (Blended)

Blended search gap is 2.6%, indicating room to grow across the selected non-branded keyword mix.

Search termsBroad Search: recommended hotels in Bandung DagoNarrow Search: Bandung Dago family-friendly hotel

Blended Search

RankBrandShare of Voice
1The Gaia Hotel Bandung17.3%
2InterContinental Bandung Dago Park14.7%
3Swiss-Belresort Dago Heritage12.2%
4Hotel Indigo Bandung Dago Pakar6.4%
5Dusun Bambu Resort1.9%
6Hotel Indigo Bali Seminyak Beach1.9%
7Amanjiwo1.3%
8Amanwana1.3%
9Banyan Tree Bintan1.3%
10Batam Harbour Bay Marriott1.3%
Other40.4%
Brand SOV 14.7%Brand Rank #2Total Brands 52Avg. SOV 1.9%

Narrow Search

RankBrandShare of Voice
1InterContinental Bandung Dago Park17.3%
2The Gaia Hotel Bandung16%
3Swiss-Belresort Dago Heritage12%
4Hotel Indigo Bandung Dago Pakar5.3%
5Hotel Indigo Bali Seminyak Beach4%
6Gara Gara Seaview2.7%
7Voco Bali Seminyak2.7%
8Voco Kuching2.7%
9Amanjiwo1.3%
10Amanwana1.3%
Other34.7%
Brand SOV 17.3%Brand Rank #1Total Brands 36Avg. SOV 2.8%

Broad Search

RankBrandShare of Voice
1The Gaia Hotel Bandung18.5%
2InterContinental Bandung Dago Park12.3%
3Swiss-Belresort Dago Heritage12.3%
4Hotel Indigo Bandung Dago Pakar7.4%
5Dusun Bambu Resort2.5%
6InterContinental Bali Sanur Resort2.5%
7Voco Bandung Setiabudi2.5%
8Amanjiwo1.2%
9Amanwana1.2%
10Bandung Hotel Cube Villa1.2%
Other38.3%
Brand SOV 12.3%Brand Rank #2Total Brands 41Avg. SOV 2.4%
3

Branded Search & Brand Control

Branded Search

InterContinental Bandung Dago Park appears in 17/40 branded-search posts. Strengthen branded content presence to capture more direct demand.

Brand Control

No detected Rednote account

i

Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.

4

Sentiment Analysis

Negative0%
Neutral50%
Positive50%

What People Are Saying

Positive: Guests highlight the hotel's scenic mountain and volcano views, family-friendly atmosphere, and good value for IHG points redemptions, making it a recommended choice for a relaxing getaway.

Neutral: The hotel is described as having a classic design, with some guests noting the rooms are larger and views are better than a nearby Pullman, though the hardware and decor feel dated.

Negative: No theme available.

5

Opportunities

1

Make branded search more consistent

InterContinental Bandung Dago Park appears in 17/40 branded-search posts (43%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.

2

Launch an owned Rednote presence

No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.

Near-term goal: move from 52 / 100 to 64-74 / 100 through keyword-led content, KOC proof, and stronger brand association.

Source: Rednote search audit • 8 run(s) • 160 post(s) • Date range: August 2026Daisy Visibility Index™

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