NOVA Bar
Rednote Search Visibility Audit
Audit period: June 2026
Singapore, Singapore
daisy.clubDaisy Visibility Index
Low visibility
Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- NOVA Bar holds 0% blended non-branded search visibility, ranking -; the current leader Nutmeg & Clove holds 4.3%.
- Branded Search Visibility is 83%, while Brand Control is 6.1%, indicating how much branded-search visibility comes from owned sources.
- Positive sentiment is 82%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
0%
Ranks - blended and - broad across selected non-branded keyword runs.
Branded Search
83%
33/40 branded-search posts mention the selected brand.
Brand Control
6%
2/33 qualifying branded-search posts are brand-owned from HighHouse and NOVA.
Sentiment
82%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
4.3%
Nutmeg & Clove leads at 4.3%, ahead by 4.3%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 4.3%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Nutmeg & Clove | 4.3% |
| 2 | Smoke & Mirrors | 4.3% |
| 3 | ATLAS | 3.8% |
| 4 | SKAI | 3.8% |
| 5 | CÉ LA VI Singapore | 3.2% |
| 6 | HaveFun Live Show | 3.2% |
| 7 | SKAI Bar | 3.2% |
| 8 | Skai Restaurant | 3.2% |
| 9 | Employees Only Singapore | 2.7% |
| 10 | Jigger & Pony | 2.7% |
| Other | 65.6% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Smoke & Mirrors | 6.7% |
| 2 | CÉ LA VI Singapore | 5.8% |
| 3 | Skai Restaurant | 5.8% |
| 4 | Nutmeg & Clove | 4.8% |
| 5 | Mama Sky Pool At Mama Shelter Singapore | 3.8% |
| 6 | SKAI Bar | 3.8% |
| 7 | Level33 | 2.9% |
| 8 | Mr Stork Rooftop Bar | 2.9% |
| 9 | SKAI | 2.9% |
| 10 | Southbridge | 2.9% |
| Other | 57.7% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | ATLAS | 7.3% |
| 2 | HaveFun Live Show | 4.9% |
| 3 | Jigger & Pony | 4.9% |
| 4 | SKAI | 4.9% |
| 5 | Employees Only Singapore | 3.7% |
| 6 | Nutmeg & Clove | 3.7% |
| 7 | Aniba | 2.4% |
| 8 | Drunk 'n' Jump | 2.4% |
| 9 | Fura | 2.4% |
| 10 | Helen's Bar | 2.4% |
| Other | 61% |
Branded Search & Brand Control
Branded Search
NOVA Bar appears in 33/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
2/33 branded-search posts that mention the selected brand are from HighHouse and NOVA (6%).
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
NOVA Bar ranks - in broad search with 0% SOV, while ATLAS leads at 7.3%. Build broad discovery content that connects the property to category-level searches before users search by name.
Increase brand-owned control
Only 6.1% of qualifying branded-search results come from the selected brand-owned account. Publish more official posts that answer common search intent and point users back to owned booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: NOVA Bar is celebrated for its stunning 360-degree panoramic views of Singapore's skyline, especially at sunset and during fireworks, with an affordable cover charge that includes drinks and a chic, photo-worthy ambiance. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Address recurring trust concerns
Negative feedback is lower-volume (4%) but specific: Food quality is inconsistent and often disappointing, with limited menu options and some dishes described as frozen or bland, while the outdoor terrace can be uncomfortably windy and cold. Create response content that acknowledges the concern, explains fixes or expectations, and gives future guests practical reassurance.
Near-term goal: move from 34 / 100 to 46-56 / 100 through keyword-led content, KOC proof, and stronger brand association.