01Daisy Visibility Index

Pom Pom Island Resort

Rednote Search Visibility Audit

Audit period: August 2026

Pom Pom Island, Malaysia

daisy.clubdaisy.club

Daisy Visibility Index

20/100

Low visibility

Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.

Executive Readout

  • Pom Pom Island Resort holds 1.9% blended non-branded search visibility, ranking #18; the current leader Mataking Resort holds 11%.
  • Branded search visibility is 10%, showing how consistently the brand appears in its own search demand.
  • Positive sentiment is 100%; the clearest next lever is capture broad discovery demand.
1

Score Drivers

Share of Voice

1.9%

Ranks #18 blended and #21 broad across selected non-branded keyword runs.

Branded Search

10%

4/40 branded-search posts mention the selected brand.

Brand Control

0%

No detected Rednote account

Sentiment

100%Positive

Positive user sentiment strengthens search-led growth and conversion proof.

Competitive Gap (Blended Search)

9.1%

Mataking Resort leads at 11%, ahead by 9.1%.

2

Share of Voice

Non-Branded Search Visibility

1.9%Blended SOV
#18Blended Rank
Mataking ResortTop Brand (Blended)

Blended search gap is 9.1%, indicating room to grow across the selected non-branded keyword mix.

Search termsBroad Search: How to choose a resort in SempornaNarrow Search: Semporna diving resort

Blended Search

RankBrandShare of Voice
1Mataking Resort11%
2Sipadan Kapalai Resort8.6%
3Jellyfish Sea Water Villa5.3%
4Cupid Water Villa4.3%
5Mabul Water Bungalows4.3%
6White Pearl Resort4.3%
7Crystal Sea Resort3.3%
8Moana Water Villa3.3%
9Singamata Resort3.3%
10Sicily Water Villa2.9%
Other49.3%
18Pom Pom Island Resort1.9%
Brand SOV 1.9%Brand Rank #18Total Brands 61Avg. SOV 1.6%

Narrow Search

RankBrandShare of Voice
1Mataking Resort10%
2Sipadan Kapalai Resort6.3%
3The Magellan Sutera Resort6.3%
4Borneo Divers Mabul Resort5%
5Sea View Hotel3.8%
6Sicily Water Villa3.8%
7The Pacific Sutera Hotel3.8%
8Jellyfish Sea Water Villa2.5%
9Lato Lato Resort2.5%
10Mabul Water Bungalows2.5%
Other53.8%
13Pom Pom Island Resort2.5%
Brand SOV 2.5%Brand Rank #13Total Brands 45Avg. SOV 2.2%

Broad Search

RankBrandShare of Voice
1Mataking Resort11.6%
2Sipadan Kapalai Resort10.1%
3Jellyfish Sea Water Villa7%
4Cupid Water Villa6.2%
5Crystal Sea Resort5.4%
6Mabul Water Bungalows5.4%
7White Pearl Resort5.4%
8Moana Water Villa3.9%
9Singamata Resort3.9%
10Arcadia Resort3.1%
Other38%
21Pom Pom Island Resort1.6%
Brand SOV 1.6%Brand Rank #21Total Brands 35Avg. SOV 2.9%
3

Branded Search & Brand Control

Branded Search

Pom Pom Island Resort appears in 4/40 branded-search posts. Strengthen branded content presence to capture more direct demand.

Brand Control

No detected Rednote account

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Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.

4

Sentiment Analysis

Negative0%
Neutral0%
Positive100%

What People Are Saying

Positive: Guests praise the island's stunning, filter-free beauty and crystal-clear water, and note it's a beautiful, uncrowded spot where they wish they could have stayed longer.

Neutral: Several posts simply tag the resort alongside Semporna diving, accommodation, and turtle conservation topics without expressing a clear opinion.

Negative: No theme available.

5

Opportunities

1

Capture broad discovery demand

Pom Pom Island Resort ranks #21 in broad search with 1.6% SOV, while Mataking Resort leads at 11.6%. Build broad discovery content that connects the property to category-level searches before users search by name.

2

Make branded search more consistent

Pom Pom Island Resort appears in 4/40 branded-search posts (10%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.

3

Launch an owned Rednote presence

No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.

4

Turn positive sentiment into proof

Users already respond positively to: Guests praise the island's stunning, filter-free beauty and crystal-clear water, and note it's a beautiful, uncrowded spot where they wish they could have stayed longer. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.

Near-term goal: move from 20 / 100 to 32-42 / 100 through keyword-led content, KOC proof, and stronger brand association.

Source: Rednote search audit • 8 run(s) • 160 post(s) • Date range: August 2026Daisy Visibility Index™

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