01Daisy Visibility Index

Radisson RED Phuket Patong Beach

Rednote Search Visibility Audit

Audit period: July 2026

Phuket, Thailand

daisy.clubdaisy.club

Daisy Visibility Index

28/100

Low visibility

Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.

Executive Readout

  • Radisson RED Phuket Patong Beach holds 0% blended non-branded search visibility, ranking -; the current leader Dinso Resort & Villas Phuket, Vignette Collection holds 4.2%.
  • Branded search visibility is 68%, showing how consistently the brand appears in its own search demand.
  • Positive sentiment is 83%; the clearest next lever is capture broad discovery demand.
1

Score Drivers

Share of Voice

0%

Ranks - blended and - broad across selected non-branded keyword runs.

Branded Search

68%

27/40 branded-search posts mention the selected brand.

Brand Control

0%

No detected Rednote account

Sentiment

83%Positive

Positive user sentiment strengthens search-led growth and conversion proof.

Competitive Gap (Blended Search)

4.2%

Dinso Resort & Villas Phuket, Vignette Collection leads at 4.2%, ahead by 4.2%.

2

Share of Voice

Non-Branded Search Visibility

0%Blended SOV
-Blended Rank
Dinso Resort & Villas Phuket, Vignette CollectionTop Brand (Blended)

Blended search gap is 4.2%, indicating room to grow across the selected non-branded keyword mix.

Search termsBroad Search: Phuket design hotelNarrow Search: Phuket hotel near nightlife

Blended Search

RankBrandShare of Voice
1Dinso Resort & Villas Phuket, Vignette Collection4.2%
2Katathani Phuket Beach Resort4.2%
3The Racha4.2%
4Holiday Inn Resort Phuket Patong Beach3.2%
5Malisa Villa Suites3.2%
6The Shore At Katathani3.2%
7The SIS Kata Resort3.2%
8Anantara Layan Phuket Resort2.1%
9Anona Sunset Boutique2.1%
10Baan Karonburi Resort2.1%
Other68.4%
Brand SOV 0%Brand Rank -Total Brands 64Avg. SOV 1.6%

Narrow Search

RankBrandShare of Voice
1Dinso Resort & Villas Phuket, Vignette Collection7.3%
2Holiday Inn Resort Phuket Patong Beach4.9%
3Patong Beach Hotel4.9%
4The SIS Kata Resort4.9%
5Amari Phuket2.4%
6Anantara Layan Phuket Resort2.4%
7Anona Sunset Boutique2.4%
8BS Airport Hotel2.4%
9Chanalai Romantica Resort2.4%
10Chateau Du Village Patong2.4%
Other63.4%
Brand SOV 0%Brand Rank -Total Brands 36Avg. SOV 2.8%

Broad Search

RankBrandShare of Voice
1Katathani Phuket Beach Resort7.4%
2The Racha7.4%
3Malisa Villa Suites5.6%
4The Shore At Katathani5.6%
5Baan Karonburi Resort3.7%
6Baan Sailom Resort3.7%
7Bamgo Hotel Phuket3.7%
8Anantara Layan Phuket Resort1.9%
9Andamantra Resort & Villas1.9%
10Anona Sunset Boutique1.9%
Other57.4%
Brand SOV 0%Brand Rank -Total Brands 41Avg. SOV 2.4%
3

Branded Search & Brand Control

Branded Search

Radisson RED Phuket Patong Beach appears in 27/40 branded-search posts. Strengthen branded content presence to capture more direct demand.

Brand Control

No detected Rednote account

i

Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.

4

Sentiment Analysis

Negative9%
Neutral9%
Positive83%

What People Are Saying

Positive: The hotel boasts a prime location steps from Patong Beach and nightlife, with a trendy industrial design, spacious rooms, and family-friendly amenities, offering great value especially in low season.

Neutral: The hotel adopts a youthful, self-service concept with fewer staff, appealing to independent travelers who prefer a modern, hands-off approach over traditional hospitality.

Negative: Noise from the street and nearby bars is a common complaint, especially for street-facing rooms, and some guests feel the price is high for the experience.

5

Opportunities

1

Capture broad discovery demand

Radisson RED Phuket Patong Beach ranks - in broad search with 0% SOV, while Katathani Phuket Beach Resort leads at 7.4%. Build broad discovery content that connects the property to category-level searches before users search by name.

2

Make branded search more consistent

Radisson RED Phuket Patong Beach appears in 27/40 branded-search posts (68%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.

3

Launch an owned Rednote presence

No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.

4

Turn positive sentiment into proof

Users already respond positively to: The hotel boasts a prime location steps from Patong Beach and nightlife, with a trendy industrial design, spacious rooms, and family-friendly amenities, offering great value especially in low season. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.

5

Address recurring trust concerns

Negative feedback is lower-volume (9%) but specific: Noise from the street and nearby bars is a common complaint, especially for street-facing rooms, and some guests feel the price is high for the experience. Create response content that acknowledges the concern, explains fixes or expectations, and gives future guests practical reassurance.

Near-term goal: move from 28 / 100 to 40-50 / 100 through keyword-led content, KOC proof, and stronger brand association.

Source: Rednote search audit • 8 run(s) • 160 post(s) • Date range: July 2026Daisy Visibility Index™

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Radisson RED Phuket Patong Beach Daisy Visibility Index Report | Phuket, Thailand | Daisy.Club