01Daisy Visibility Index

Sunshine Hotel & Residences Pattaya

Rednote Search Visibility Audit

Audit period: July 2026

Pattaya, Thailand

daisy.clubdaisy.club

Daisy Visibility Index

14/100

Low visibility

Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.

Executive Readout

  • Sunshine Hotel & Residences Pattaya holds 0% blended non-branded search visibility, ranking -; the current leader Akara Hotel Pattaya holds 9.9%.
  • Branded search visibility is 13%, showing how consistently the brand appears in its own search demand.
  • Positive sentiment is 100%; the clearest next lever is capture broad discovery demand.
1

Score Drivers

Share of Voice

0%

Ranks - blended and - broad across selected non-branded keyword runs.

Branded Search

13%

5/40 branded-search posts mention the selected brand.

Brand Control

0%

No detected Rednote account

Sentiment

100%Positive

Positive user sentiment strengthens search-led growth and conversion proof.

Competitive Gap (Blended Search)

9.9%

Akara Hotel Pattaya leads at 9.9%, ahead by 9.9%.

2

Share of Voice

Non-Branded Search Visibility

0%Blended SOV
-Blended Rank
Akara Hotel PattayaTop Brand (Blended)

Blended search gap is 9.9%, indicating room to grow across the selected non-branded keyword mix.

Search termsBroad Search: Pattaya affordable hotelNarrow Search: Pattaya hotels with kitchen

Blended Search

RankBrandShare of Voice
1Akara Hotel Pattaya9.9%
2Dusit Thani Pattaya9.9%
3Health Land Resort & Spa, Pattaya5.6%
4Andaz Pattaya Jomtien Beach4.2%
5Heritage By The Sea Pattaya4.2%
6Best Western Premium Nexen Pattaya2.8%
7Cape Dara Resort2.8%
8Centre Point Prime Hotel Pattaya2.8%
9Grande Centre Point Pattaya2.8%
10Hilton Pattaya2.8%
Other52.1%
Brand SOV 0%Brand Rank -Total Brands 44Avg. SOV 2.3%

Narrow Search

RankBrandShare of Voice
1Akara Hotel Pattaya6.9%
2Grande Centre Point Pattaya6.9%
3Heritage By The Sea Pattaya6.9%
4Jomtien Palm Beach Hotel And Resort6.9%
5Brighton Grand Hotel Pattaya3.4%
6Centara Grand Mirage Beach Resort Pattaya3.4%
7Centre Point Prime Hotel Pattaya3.4%
8Garden Cliff Resort & Spa Pattaya3.4%
9Garden Sea View Hotel3.4%
10Green Garden Hotel Pattaya3.4%
Other51.7%
Brand SOV 0%Brand Rank -Total Brands 25Avg. SOV 4%

Broad Search

RankBrandShare of Voice
1Dusit Thani Pattaya16.7%
2Akara Hotel Pattaya11.9%
3Andaz Pattaya Jomtien Beach7.1%
4Health Land Resort & Spa, Pattaya7.1%
5Best Western Premium Nexen Pattaya4.8%
6Cape Dara Resort4.8%
7OZO Pattaya4.8%
8Aston Hotel Pattaya2.4%
9Centre Point Prime Hotel Pattaya2.4%
10Courtyard By Marriott2.4%
Other35.7%
Brand SOV 0%Brand Rank -Total Brands 25Avg. SOV 4%
3

Branded Search & Brand Control

Branded Search

Sunshine Hotel & Residences Pattaya appears in 5/40 branded-search posts. Strengthen branded content presence to capture more direct demand.

Brand Control

No detected Rednote account

i

Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.

4

Sentiment Analysis

Negative0%
Neutral0%
Positive100%

What People Are Saying

Positive: The hotel offers a convenient central location with proximity to the beach, nightlife, and local attractions, and provides comfortable, spacious accommodations suitable for couples and families with well-received breakfast options.

Neutral: No theme available.

Negative: No theme available.

5

Opportunities

1

Capture broad discovery demand

Sunshine Hotel & Residences Pattaya ranks - in broad search with 0% SOV, while Dusit Thani Pattaya leads at 16.7%. Build broad discovery content that connects the property to category-level searches before users search by name.

2

Make branded search more consistent

Sunshine Hotel & Residences Pattaya appears in 5/40 branded-search posts (13%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.

3

Launch an owned Rednote presence

No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.

4

Turn positive sentiment into proof

Users already respond positively to: The hotel offers a convenient central location with proximity to the beach, nightlife, and local attractions, and provides comfortable, spacious accommodations suitable for couples and families with well-received breakfast options. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.

Near-term goal: move from 14 / 100 to 26-36 / 100 through keyword-led content, KOC proof, and stronger brand association.

Source: Rednote search audit • 8 run(s) • 160 post(s) • Date range: July 2026Daisy Visibility Index™

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