The Gravitique Hotel Khaosan
Rednote Search Visibility Audit
Audit period: September 2026
Bangkok, Thailand
daisy.clubDaisy Visibility Index
Low visibility
Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- The Gravitique Hotel Khaosan holds 0% blended non-branded search visibility, ranking -; the current leader Four Seasons Hotel Bangkok At Chao Phraya River holds 4.5%.
- Branded search visibility is 10%, showing how consistently the brand appears in its own search demand.
- Positive sentiment is 100%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
0%
Ranks - blended and - broad across selected non-branded keyword runs.
Branded Search
10%
4/40 branded-search posts mention the selected brand.
Brand Control
0%
No detected Rednote account
Sentiment
100%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
4.5%
Four Seasons Hotel Bangkok At Chao Phraya River leads at 4.5%, ahead by 4.5%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 4.5%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Four Seasons Hotel Bangkok At Chao Phraya River | 4.5% |
| 2 | Dusit Thani Bangkok | 2.5% |
| 3 | Lamphu House Bangkok | 2.5% |
| 4 | ASAI Bangkok Sathorn | 1.9% |
| 5 | Bangkok Marriott Hotel The Surawongse | 1.9% |
| 6 | Capella Bangkok | 1.9% |
| 7 | Grand Nikko Bangkok Sathorn | 1.9% |
| 8 | Grande Centre Point Surawong Bangkok | 1.9% |
| 9 | Siri Oriental Bangkok Hotel | 1.9% |
| 10 | The Athenee Hotel, A Luxury Collection Hotel, Bangkok | 1.9% |
| Other | 77.1% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Lamphu House Bangkok | 3.8% |
| 2 | Siri Oriental Bangkok Hotel | 3.8% |
| 3 | ASAI Bangkok Sathorn | 2.5% |
| 4 | Capella Bangkok | 2.5% |
| 5 | Four Seasons Hotel Bangkok At Chao Phraya River | 2.5% |
| 6 | Saan Hotel Sathorn | 2.5% |
| 7 | The Gravitique Hotel Khaosan Road | 2.5% |
| 8 | Theatre Residence | 2.5% |
| 9 | Tinidee Trendy Bangkok Khaosan | 2.5% |
| 10 | Arawana Express Chinatown | 1.3% |
| Other | 73.8% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Four Seasons Hotel Bangkok At Chao Phraya River | 6.5% |
| 2 | Dusit Thani Bangkok | 5.2% |
| 3 | Bangkok Marriott Hotel The Surawongse | 3.9% |
| 4 | Grand Nikko Bangkok Sathorn | 3.9% |
| 5 | Grande Centre Point Surawong Bangkok | 3.9% |
| 6 | The Quarter Ratchayothin By UHG | 3.9% |
| 7 | Bizotel Premier Hotel & Residence | 2.6% |
| 8 | Eastin Grand Hotel Phayathai | 2.6% |
| 9 | Grande Centre Point Lumphini Bangkok | 2.6% |
| 10 | Solaria Nishitetsu Hotel Bangkok | 2.6% |
| Other | 62.3% |
Branded Search & Brand Control
Branded Search
The Gravitique Hotel Khaosan appears in 4/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
No detected Rednote account
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
The Gravitique Hotel Khaosan ranks - in broad search with 0% SOV, while Four Seasons Hotel Bangkok At Chao Phraya River leads at 6.5%. Build broad discovery content that connects the property to category-level searches before users search by name.
Make branded search more consistent
The Gravitique Hotel Khaosan appears in 4/40 branded-search posts (10%). Add official-page and KOC content that repeats the full hotel name, location, and distinct proof points so branded queries reliably surface the property.
Launch an owned Rednote presence
No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: Guests consistently praise the hotel's stylish design, great value (especially in low season), convenient location near Khaosan Road and old town attractions, and standout on-site dining and rooftop bar experiences. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Near-term goal: move from 13 / 100 to 25-35 / 100 through keyword-led content, KOC proof, and stronger brand association.