Umana Bali, LXR Hotels & Resorts
Rednote Search Visibility Audit
Audit period: June 2026
Bali, Indonesia
daisy.clubDaisy Visibility Index
Low visibility
Visibility is currently in the low visibility band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- Umana Bali, LXR Hotels & Resorts holds 0.8% blended non-branded search visibility, ranking #53; the current leader AYANA Resort Bali holds 16.5%.
- Branded search visibility is 95%, showing how consistently the brand appears in its own search demand.
- Positive sentiment is 83%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
0.8%
Ranks #53 blended and - broad across selected non-branded keyword runs.
Branded Search
95%
38/40 branded-search posts mention the selected brand.
Brand Control
0%
No detected Rednote account
Sentiment
83%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
15.7%
AYANA Resort Bali leads at 16.5%, ahead by 15.7%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 15.7%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | AYANA Resort Bali | 16.5% |
| 2 | The Apurva Kempinski Bali | 8.3% |
| 3 | Alila Villas Uluwatu | 6.6% |
| 4 | The Edge Bali | 4.1% |
| 5 | Bulgari Resort Bali | 3.3% |
| 6 | Hilton Bali Resort | 3.3% |
| 7 | Potato Head Suites & Studios Bali | 3.3% |
| 8 | AYANA Villas Bali | 2.5% |
| 9 | Jumeirah Bali | 2.5% |
| 10 | Mandapa, A Ritz-Carlton Reserve | 2.5% |
| Other | 47.1% | |
| 53 | Umana Bali, LXR Hotels & Resorts | 0.8% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Alila Villas Uluwatu | 12.5% |
| 2 | AYANA Resort Bali | 10.7% |
| 3 | Bulgari Resort Bali | 5.4% |
| 4 | The Ungasan Clifftop Resort | 5.4% |
| 5 | Impiana Private Villas Ubud | 3.6% |
| 6 | Jumeirah Bali | 3.6% |
| 7 | Sanna Ubud | 3.6% |
| 8 | The Edge Bali | 3.6% |
| 9 | Vivara Bali Private Pool Villas & Spa Retreats | 3.6% |
| 10 | Aman | 1.8% |
| Other | 46.4% | |
| 33 | Umana Bali, LXR Hotels & Resorts | 1.8% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | AYANA Resort Bali | 21.5% |
| 2 | The Apurva Kempinski Bali | 15.4% |
| 3 | Hilton Bali Resort | 6.2% |
| 4 | AYANA Villas Bali | 4.6% |
| 5 | Potato Head Suites & Studios Bali | 4.6% |
| 6 | The Edge Bali | 4.6% |
| 7 | Alaya Resort Ubud | 3.1% |
| 8 | Mandapa, A Ritz-Carlton Reserve | 3.1% |
| 9 | Maya Ubud Resort & Spa | 3.1% |
| 10 | RIMBA Jimbaran Bali By AYANA | 3.1% |
| Other | 30.8% |
Branded Search & Brand Control
Branded Search
Umana Bali, LXR Hotels & Resorts appears in 38/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
No detected Rednote account
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
Umana Bali, LXR Hotels & Resorts ranks - in broad search with 0% SOV, while AYANA Resort Bali leads at 21.5%. Build broad discovery content that connects the property to category-level searches before users search by name.
Launch an owned Rednote presence
No detected Rednote account is connected to this brand. Creating or linking an official account is an opportunity to own branded-search results and provide clear booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: The resort features spacious private villas with infinity pools, stunning cliff-top ocean views, and highly praised breakfast, making it a popular choice for families and couples seeking a luxurious, secluded retreat. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Address recurring trust concerns
Negative feedback is lower-volume (8%) but specific: Service can be inconsistent, with reports of slow check-in, intrusive staff, and occasional cleanliness issues like odors and pests. Create response content that acknowledges the concern, explains fixes or expectations, and gives future guests practical reassurance.
Near-term goal: move from 38 / 100 to 50-60 / 100 through keyword-led content, KOC proof, and stronger brand association.