Daisy.club Subscription Services Terms & Conditions
These Terms & Conditions govern Daisy.club platform access, subscription services, managed services, customer responsibilities, payment, data, intellectual property, termination, and governing law.
1. Introduction
These Terms & Conditions govern the use of the Daisy.club platform and related subscription services.
By signing a Daisy.club Subscription Order Form, paying an invoice, activating a subscription or accessing the platform, the Customer agrees to these Terms.
2. Services
Daisy.club is a subscription-based SaaS platform and managed services provider designed to help hospitality brands improve visibility, discoverability and engagement within the Chinese travel market.
Services may include:
- Market & Competitor Research, including Daisy Visibility Index
- Dashboard access
- Content localisation
- Social media & account management
- Influencer sourcing & recruitment
- Influencer campaign management
- Reporting and analytics
- Strategic consulting
Specific services vary depending on the subscribed package.
3. Subscriptions
Subscriptions commence on the Start Date specified in the applicable Order Form. The subscription remains active throughout the Initial Subscription Term.
4. Automatic Renewal
Upon expiry of the Initial Subscription Term, subscriptions automatically renew on a rolling month-to-month basis unless either party provides at least thirty (30) days written notice before the next billing cycle.
5. Fees & Payment
Subscription fees and other Services fees are billed in advance, unless otherwise agreed in writing.
The Client's primary payment method shall be credit card subscription billing. Daisy.club may charge the Client's approved credit card in advance for each applicable service period.
Where the Client is unable to pay by credit card, Daisy.club may, at its sole discretion, approve payment by invoice. In such cases, invoices for a forthcoming service period may be issued prior to the commencement of that period and shall be payable within fifteen (15) days of the invoice date, unless otherwise specified in the applicable Order Form or invoice.
All fees are non-refundable except where required by law.
Daisy.club reserves the right to suspend or withhold access to dashboards, reports, creator services, platform functionality, and any other Services where any payment or invoice remains unpaid beyond its due date.
6. Client Responsibilities
The Customer agrees to:
- Provide accurate information
- Supply marketing assets when required
- Provide timely approvals
- Participate in onboarding and implementation activities
Delays
Daisy.club shall not be responsible for delays caused by delayed approvals or lack of participation.
7. Creator Campaigns
Daisy.club may facilitate relationships between Customers and third-party creators, influencers, KOLs and KOCs.
- Daisy.club does not employ creators
- Daisy.club does not control creator behaviour
- Daisy.club does not guarantee creator participation
- Daisy.club does not guarantee creator performance
Creator incentives
Any incentive, barter arrangement, accommodation, dining experience or activity access is deemed to be agreed directly between the Customer and creator.
8. No Performance Guarantee
Daisy.club provides technology, visibility tools and marketing support. Daisy.club does not guarantee:
- Occupancy
- Revenue
- Bookings
- Leads
- Search rankings
- Share of voice improvements
- Social media growth
- Return on investment
Forecasts
Any forecasts, examples or benchmarks are illustrative only.
9. Intellectual Property
All Daisy.club intellectual property remains the exclusive property of Daisy.club. This includes:
- Daisy Visibility Index methodology
- Dashboards
- Algorithms
- AI systems
- Reporting frameworks
- Creator databases
- Software
- Analytics tools
- Benchmarks
Restrictions
Customers may not reproduce, reverse engineer, distribute or replicate Daisy.club intellectual property.
10. Marketing & Partner Rights
The Customer grants Daisy.club a non-exclusive right to use:
- Company name
- Property name
- Brand name
- Logo
- Publicly available imagery
Permitted uses
- Website content
- Sales materials
- Marketing materials
- Investor presentations
- Case studies
- Industry events
Removal requests
Customers may request removal by providing written notice.
11. Data Protection & Privacy
Daisy.club shall implement commercially reasonable safeguards to protect Customer information.
Daisy.club will:
- Use data solely for service delivery
- Restrict access to authorised personnel
- Comply with applicable privacy laws
Customer and guest information
The Customer remains the owner of all customer and guest information provided to Daisy.club.
12. Platform Security
Daisy.club maintains commercially reasonable security measures designed to protect platform integrity and availability.
The Customer acknowledges that no online service can be guaranteed to be completely secure or uninterrupted.
13. Confidentiality
Both parties agree to keep confidential all non-public business information obtained during the course of the subscription.
This obligation survives termination for two (2) years.
14. Limitation of Liability
To the maximum extent permitted by law, Daisy.club's total liability shall not exceed the subscription fees paid by the Customer during the preceding three (3) months. Daisy.club shall not be liable for:
- Lost profits
- Lost revenue
- Lost bookings
- Business interruption
- Consequential damages
- Indirect damages
15. Force Majeure
Daisy.club shall not be liable for delays or failures caused by events outside its reasonable control.
16. Termination
Either party may terminate a month-to-month subscription with thirty (30) days written notice.
Termination does not relieve the Customer of outstanding payment obligations.
17. Account Handover & Data Return
Ownership of Accounts
Any Xiaohongshu (RedNote), WeChat, social media, messaging platform or digital marketing account created specifically for the Client shall remain the Client's property.
Upon termination, and subject to payment of all outstanding fees, Daisy.club shall transfer administrative access and account credentials to the Client or its nominated representative within thirty (30) days.
Ownership of Client Data
The Client retains ownership of all Client-provided and Client-specific data, including:
- Customer enquiries
- Guest information
- Contact databases
- Marketing assets
- Property information
- Account content created for the Client
- Campaign performance data relating to the Client
Data Access & Deletion
For thirty (30) days following termination, Daisy.club shall provide reasonable access for the Client to retrieve its data in a commercially reasonable format.
After this period, Daisy.club may delete Client data in accordance with its data retention policies.
Upon written request, Daisy.club shall use commercially reasonable efforts to delete Client-owned data from active systems, except where retention is required for legal, regulatory, accounting, backup or legitimate business purposes.
Daisy.club Intellectual Property
The following remain the exclusive property of Daisy.club:
- DVI methodology
- China Discoverability Index scoring models
- Dashboards and reporting templates
- Benchmarking frameworks
- Market intelligence databases
- Creator databases
- AI systems
- Proprietary software
- Internal workflows and methodologies
No Daisy.club ownership transfer
Termination does not grant the Client any ownership rights in Daisy.club intellectual property.
Creator Network Ownership
For the avoidance of doubt, all creator databases, creator profiles, contact information, performance data, audience insights, sourcing methodologies and matching systems maintained by Daisy.club remain the exclusive property of Daisy.club and shall not constitute Client Data.
Nothing in this Agreement grants the Client ownership of or rights to Daisy.club's creator network, creator database or related proprietary information.
Upon termination, the Client shall be entitled to retain campaign content and performance reports relating to its property, but shall have no right to receive or access Daisy.club's creator database, creator contact information or creator intelligence systems.
Transition Assistance
The Client may request reasonable transition assistance following termination. Any assistance beyond the standard account handover and data access obligations in this Agreement may be charged at Daisy.club's then-current professional services rates.
Outstanding Fees
Daisy.club is not required to transfer account access, provide data exports or perform transition services until all outstanding fees have been paid in full.
Survival
This clause survives termination or expiry of the Agreement.
18. Governing Law
These Terms shall be governed by the laws of Singapore.
Any dispute shall be subject to the exclusive jurisdiction of the Courts of Singapore.
For subscription terms questions, contact us at [email protected]
These terms are provided for product transparency and do not constitute legal advice.