HighHouse
Rednote Search Visibility Audit
Audit period: June 2026
Singapore, Singapore
daisy.clubDaisy Visibility Index
Emerging presence
Visibility is currently in the emerging presence band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- HighHouse holds 0.5% blended non-branded search visibility, ranking #61; the current leader SKAI Restaurant holds 10.3%.
- Branded Search Visibility is 90%, while Brand Control is 11.1%, indicating how much branded-search visibility comes from owned sources.
- Positive sentiment is 88%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
0.5%
Ranks #61 blended and #40 broad across selected non-branded keyword runs.
Branded Search
90%
18/20 branded-search posts mention the selected brand.
Brand Control
11%
2/18 qualifying branded-search posts are brand-owned from HighHouse and NOVA.
Sentiment
88%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
9.8%
SKAI Restaurant leads at 10.3%, ahead by 9.8%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 9.8%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | SKAI Restaurant | 10.3% |
| 2 | Nutmeg & Clove | 6.1% |
| 3 | CÉ LA VI Singapore | 4.7% |
| 4 | Jigger & Pony | 4.7% |
| 5 | Atlas Bar | 4.2% |
| 6 | Smoke & Mirrors | 3.8% |
| 7 | Mama Sky Pool & Bar | 2.8% |
| 8 | Native | 2.3% |
| 9 | No. 5 Emerald Hill | 2.3% |
| 10 | The Other Room | 2.3% |
| Other | 56.3% | |
| 61 | HighHouse | 0.5% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | SKAI Restaurant | 10.4% |
| 2 | CÉ LA VI Singapore | 8.3% |
| 3 | Nutmeg & Clove | 5.2% |
| 4 | Mama Sky Pool & Bar | 4.2% |
| 5 | Smoke & Mirrors | 4.2% |
| 6 | Atlas Bar | 3.1% |
| 7 | Jigger & Pony | 3.1% |
| 8 | Mr. Stork Rooftop Bar | 3.1% |
| 9 | Southbridge | 3.1% |
| 10 | BAIA | 2.1% |
| Other | 53.1% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | SKAI Restaurant | 10.3% |
| 2 | Nutmeg & Clove | 6.8% |
| 3 | Jigger & Pony | 6% |
| 4 | Atlas Bar | 5.1% |
| 5 | Smoke & Mirrors | 3.4% |
| 6 | Helen's Bar | 2.6% |
| 7 | Native | 2.6% |
| 8 | No. 5 Emerald Hill | 2.6% |
| 9 | The Other Room | 2.6% |
| 10 | 1-Arden | 1.7% |
| Other | 56.4% | |
| 40 | HighHouse | 0.9% |
Branded Search & Brand Control
Branded Search
HighHouse appears in 18/20 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
2/18 branded-search posts that mention the selected brand are from HighHouse and NOVA (11%).
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
HighHouse ranks #40 in broad search with 0.9% SOV, while SKAI Restaurant leads at 10.3%. Build broad discovery content that connects the property to category-level searches before users search by name.
Increase brand-owned control
Only 11.1% of qualifying branded-search results come from the selected brand-owned account. Publish more official posts that answer common search intent and point users back to owned booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: The panoramic 62nd-floor skyline views of Marina Bay are stunning and create a romantic atmosphere ideal for dates and celebrations. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Near-term goal: move from 40 / 100 to 52-62 / 100 through keyword-led content, KOC proof, and stronger brand association.