The Arca
Rednote Search Visibility Audit
Audit period: October 2026
Hong Kong, Hong Kong
daisy.clubDaisy Visibility Index
Growing authority
Visibility is currently in the growing authority band, with clear upside from stronger keyword coverage, owned content presence, and sentiment-led proof.
Executive Readout
- The Arca holds 9.3% blended non-branded search visibility, ranking #1; the current leader The Arca holds 9.3%.
- Branded Search Visibility is 98%, while Brand Control is 2.6%, indicating how much branded-search visibility comes from owned sources.
- Positive sentiment is 85%; the clearest next lever is capture broad discovery demand.
Score Drivers
Share of Voice
9.3%
Ranks #1 blended and - broad across selected non-branded keyword runs.
Branded Search
98%
39/40 branded-search posts mention the selected brand.
Brand Control
3%
1/39 qualifying branded-search posts are brand-owned from The Arca.
Sentiment
85%Positive
Positive user sentiment strengthens search-led growth and conversion proof.
Competitive Gap (Blended Search)
0%
The Arca leads at 9.3%, ahead by 0%.
Share of Voice
Non-Branded Search Visibility
Blended search gap is 0%, indicating room to grow across the selected non-branded keyword mix.
Blended Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | The Arca | 9.3% |
| 2 | Kimpton Tsim Sha Tsui Hong Kong | 7% |
| 3 | Rosewood Hong Kong | 6.2% |
| 4 | The Fullerton Ocean Park Hotel Hong Kong | 5.4% |
| 5 | Hong Kong Ocean Park Marriott Hotel | 4.7% |
| 6 | Regent Hong Kong | 4.7% |
| 7 | Grand Hyatt Hong Kong | 3.1% |
| 8 | Hyatt Centric Victoria Harbour Hong Kong | 3.1% |
| 9 | Kerry Hotel, Hong Kong | 3.1% |
| 10 | AKI Hong Kong - MGallery | 2.3% |
| Other | 51.2% |
Narrow Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | The Arca | 21.4% |
| 2 | The Fullerton Ocean Park Hotel Hong Kong | 12.5% |
| 3 | Hong Kong Ocean Park Marriott Hotel | 10.7% |
| 4 | Kimpton Tsim Sha Tsui Hong Kong | 7.1% |
| 5 | Eaton HK | 5.4% |
| 6 | WM Hotel Hong Kong | 5.4% |
| 7 | AKI Hong Kong - MGallery | 3.6% |
| 8 | Hyatt Centric Victoria Harbour Hong Kong | 3.6% |
| 9 | Rosewood Hong Kong | 3.6% |
| 10 | Alila Shanghai | 1.8% |
| Other | 25% |
Broad Search
| Rank | Brand | Share of Voice |
|---|---|---|
| 1 | Rosewood Hong Kong | 8.2% |
| 2 | Kimpton Tsim Sha Tsui Hong Kong | 6.8% |
| 3 | Regent Hong Kong | 6.8% |
| 4 | Grand Hyatt Hong Kong | 5.5% |
| 5 | Kerry Hotel, Hong Kong | 4.1% |
| 6 | The Upper House | 4.1% |
| 7 | Conrad Hong Kong | 2.7% |
| 8 | Harbour Grand Kowloon | 2.7% |
| 9 | Hyatt Centric Victoria Harbour Hong Kong | 2.7% |
| 10 | Lanson Place Causeway Bay, Hong Kong | 2.7% |
| Other | 53.4% |
Branded Search & Brand Control
Branded Search
The Arca appears in 39/40 branded-search posts. Strengthen branded content presence to capture more direct demand.
Brand Control
1/39 branded-search posts that mention the selected brand are from The Arca (3%).
Together, these metrics show whether the brand is visible in branded search and whether it owns the narrative once users search for it.
Sentiment Analysis
Opportunities
Capture broad discovery demand
The Arca ranks - in broad search with 0% SOV, while Rosewood Hong Kong leads at 8.2%. Build broad discovery content that connects the property to category-level searches before users search by name.
Increase brand-owned control
Only 2.6% of qualifying branded-search results come from the selected brand-owned account. Publish more official posts that answer common search intent and point users back to owned booking, amenities, and location proof.
Turn positive sentiment into proof
Users already respond positively to: Guests consistently praise the hotel's spacious rooms, beautiful sea views, and high value for money, along with friendly service and a rooftop infinity pool that adds to the staycation appeal. Convert that proof into KOC briefs, pinned UGC, and official posts so the strongest praise appears in search results.
Address recurring trust concerns
Negative feedback is lower-volume (8%) but specific: Some guests report significant noise from the nearby rail line in sea-view rooms, and a few mention inconsistent breakfast service or less impressive amenities like small pool size or weak shower pressure. Create response content that acknowledges the concern, explains fixes or expectations, and gives future guests practical reassurance.
Near-term goal: move from 77 / 100 to 89-99 / 100 through keyword-led content, KOC proof, and stronger brand association.