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A Shopper's Guide to Ho Chi Minh City: From Markets to Malls

16 SourcesUpdated December 9, 2025

TL;DR

Ho Chi Minh City offers a diverse shopping landscape, from the traditional bargains at Ben Thanh Market to modern luxury at Saigon Centre. Explore trendy local fashion at The New Playground, weekend markets in Thao Dien, and recharge with world-famous Banh Mi and relaxing spa treatments.

The Heart of the City: Ben Thanh Market and Surroundings

No shopping guide to Ho Chi Minh City is complete without starting at the iconic Ben Thanh Market. Located in District 1, this bustling hub is the epicenter of traditional commerce. While it is a must-visit for the atmosphere, savvy travelers should be prepared to bargain, as prices can be high for tourists. The market transforms into a vibrant night market in the evenings, offering a different vibe with food stalls and souvenir vendors.

For those who find the market crowds overwhelming, the immediate vicinity offers some hidden gems. Directly opposite the market, you can find authentic street-side seafood. Look for a spot near the sign opposite the market; it is a favorite for locals and visitors alike, offering fresh seafood in a true street-food setting.

After a long session of walking and bargaining, you might need a break. Just next to Ben Thanh Market is Momo Spa & Nail, a perfect refuge for tired shoppers. This establishment is large and offers a one-stop service including massage, hair washing, and manicures. It is particularly convenient for travelers as they offer luggage storage and shower facilities, making it a great pit stop before heading to the airport or continuing your shopping spree. The staff is professional, and the environment is clean and quiet, providing a stark contrast to the busy market outside.

  • Ben Thanh Market: A hub for souvenirs and local life, but be ready to negotiate.
  • Street Seafood: Located opposite the market for an authentic culinary break.
  • Momo Spa: A convenient spot to relax with luggage storage available.

If you are looking for a more structured dining experience nearby, the area is packed with options. For instance, you can find excellent Vietnamese cuisine right in the heart of the district, making it easy to refuel between purchases.

It's so healing to relax at this spa next to Ben Thanh Market after a long flight or a day of shopping—they even offer showers and luggage storage!

"It's so healing to relax at this spa next to Ben Thanh Market after a long flight or a day of shopping—they even offer showers and luggage storage!"

@今天好无聊

Modern Malls and Japanese Influence: Saigon Centre and MUJI

For those seeking air-conditioned comfort and international brands, Saigon Centre is a top destination. This modern mall houses the Japanese department store Takashimaya and offers a premium shopping experience. It is a great place to escape the tropical heat or rain. Inside, you can find a variety of shops, and when hunger strikes, head to the top floor for Pizza 4P's, a famous pizza chain in Vietnam known for its crab tomato cream spaghetti and house-made cheeses. The view from the top and the quality of food make it a worthy stop during your mall crawl.

Another significant addition to the city's modern retail landscape is the massive MUJI store on Le Thanh Ton street in District 1. This location has recently undergone renovations and re-opened with a flagship vibe, featuring a Japanese Taiko drum opening ceremony. The store layout is spacious and bright, offering an extensive range of products:

  • Home & Bedding: A largely expanded section for home goods.
  • Food & Snacks: A complete selection including coffee beans, dried fruits, and chocolates.
  • Apparel: A wide range of clothing for men and women.

The store aims to present a complete "Japanese lifestyle" aesthetic. It is located in a prime spot, making it an easy addition to any District 1 shopping itinerary. The attention to detail in product display and the sheer variety of items make it a dangerous place for your wallet, but a delight for fans of minimalist design.

Nearby, the Vincom Center offers another massive shopping complex. It is home to various international brands and is a landmark in itself. Within or near these large centers, you can often find hidden gems of local fashion, which leads us to our next section.

The renovated MUJI flagship is bigger and brighter, designed to immerse you in the complete 'Japanese lifestyle aesthetic'.

"The renovated MUJI flagship is bigger and brighter, designed to immerse you in the complete 'Japanese lifestyle aesthetic'."

@咪咪嘟絲

Trendy Local Fashion: The New Playground and Fashion Streets

If you want to dress like the cool local youth, skip the international chains and head to The New Playground. There are two locations, but the one located in Vincom Center (District 1) is highly recommended. This underground fashion mall is a hub for local streetwear brands, often described as having a Korean-style aesthetic. It is packed with trendy, affordable clothing:

  • Style: Streetwear, edgy, and "Cosmo" vibes.
  • Price Range: Tops average around 100k-200k VND, while jackets and pants range from 300k-600k VND.
  • Atmosphere: Cool air-conditioning and a dense collection of pop-up style shops.

For a more street-level experience, explore the "Female Fashion Street" (often referring to Nguyen Trai or similar streets in the area). Here, you can find basic items at very low prices (100k-200k VND), as well as higher-end boutiques selling formal wear suitable for events like engagements, with prices reaching up to a million dong. The variety here is staggering, and you can spend hours browsing through racks of unique local designs.

Another rising star in the local scene is the brand Chautfifth. Known for its unique bag designs, their physical store has become so popular that customers line up just to get in. If you are looking for a statement accessory that screams "Vietnam modern design," this is the place to go. Check for special events or sales, as they often draw big crowds of fashion-forward locals.

For a different kind of shopping, visit the Book Street near the Central Post Office. It is a picturesque pedestrian street lined with bookstores and cafes, offering a cultural break from clothing and souvenirs.

I went to check out Chautfifth today and actually had to wait in line! It's the first time I've ever had to queue just to shop at a store.

"I went to check out Chautfifth today and actually had to wait in line! It's the first time I've ever had to queue just to shop at a store."

@君妹大魔王

Thao Dien: Weekend Markets and Expat Vibes

District 2, specifically the Thao Dien area, offers a completely different shopping atmosphere. Known as the "expat area," it feels more like a relaxed European village. The shopping highlight here is the Weekend Market.

There are generally two main locations for these markets, often held on weekends:

  1. Starbucks Q2 Terrace area: Held roughly once a month, this market features higher-end, original designs including clothing, fragrances, and accessories. The quality is generally high, and the vendors change, offering a fresh experience each time.
  2. Vincom Mega Mall Thảo Điền (near An Phu metro): Often hosting events with cosplay or live bands, the indoor area here features handmade crafts, children's art, and original products, while outdoor areas may sell clothes and food.

Thao Dien is also great for creative experiences. You can visit Workshop Hub, a hidden DIY studio located opposite Aramour Coffee. Here, you can make your own sand art, clay art, wind chimes, or beaded chains—a perfect personalized souvenir.

  • Vibe: Relaxed, artistic, and family-friendly.
  • Products: Handmade crafts, original design clothing, fragrances.
  • Activities: DIY workshops and strolling through leafy streets.

After shopping, the area is full of nice cafes like An Nam or 3 O'Clock to relax. It is a stark contrast to the frenetic energy of District 1 and provides a glimpse into the "new," trendy lifestyle of Ho Chi Minh City.

Found a hidden DIY craft shop on the map—a pleasant surprise where you can easily spend hours with your kids, partner, or friends.

"Found a hidden DIY craft shop on the map—a pleasant surprise where you can easily spend hours with your kids, partner, or friends."

@我才不是曾小龟

Fuel for the Shopaholic: Banh Mi and Pho

Shopping burns calories, and Ho Chi Minh City has world-class fuel. You cannot visit without trying the famous Banh Mi. Two heavyweights dominate the scene:

Bánh Mì Huỳnh Hoa: Often cited as the most famous (and expensive) in the city. The baguette is re-toasted before serving, ensuring a crispy texture. It is packed with layers of ham, meat, and pate. It is so large and filling that one sandwich can easily feed two people. Be prepared for a queue, though service is fast.

Bánh Mì Hồng Hoa: Located nearby, this is another top contender. Their baguette is crispy, biting down creates a satisfying crunch without being dry. The filling includes roasted pork, ham, pickles, cucumber, and a rich liver pâté that adds a flavor bomb. Some travelers prefer this over others for its balance of savory meat and refreshing pickles.

For a sit-down meal, Pho is essential. Phở Việt Nam is a Michelin-recommended spot known for its stone pot pho. The stone pot keeps the soup boiling hot, allowing you to cook the raw beef slices to your preferred doneness right at the table. The beef is tender, and the experience is unique. Another option is Phở Hòa Pasteur, a legendary establishment where the broth is sweet and savory, and the beef is incredibly tender.

If you need a caffeine fix, check out The Cafe Apartment on Nguyen Hue walking street. It is a nine-story building filled with different cafes and boutiques, perfect for photos and a strong Vietnamese coffee.

  • Banh Mi Tip: If the liver pâté flavor is too strong for you, ask to omit it, though it is the soul of the sandwich.
  • Pho Tip: Add the fresh herbs and bean sprouts provided on the side for the true local experience.
They re-toast the bread so it's perfectly crispy, and the fillings are so substantial and satisfying—it's perfect for brunch!

"They re-toast the bread so it's perfectly crispy, and the fillings are so substantial and satisfying—it's perfect for brunch!"

@Kikimimi紀卜心

Post-Shopping Recovery: Spas and Grooming

After days of walking through malls and markets, treating yourself to a spa treatment is the best way to recover. Ho Chi Minh City offers incredible value for wellness services.

Sen Trắng Spa & Wellness in District 1 is highly recommended. For around 200 RMB (approx 700k VND), you can enjoy a 2-hour session that includes a hair wash and massage. The relaxation is so deep that many travelers report falling asleep during the treatment.

For a unique experience, visit Royal Barbershop. Located in the city center, this isn't just for haircuts. They offer a comprehensive relaxation package that includes heel exfoliation, traditional shaving, ear cleaning, and a head, neck, and shoulder massage. It is a perfect way to refresh without changing your look. You can find more details on their website.

  • Value: Spa services in Vietnam are generally very affordable compared to Western standards.
  • Services: Look for "Head Spa" or "Hair Wash" combos, which often include facial massage and upper body massage.

Whether you are hauling bags from the New Playground or negotiating in Ben Thanh, Ho Chi Minh City ensures you end your day relaxed and well-fed.

This was the best 200 RMB I spent in Ho Chi Minh City! The 2-hour hair wash and massage was so comfortable, I fell asleep twice!

"This was the best 200 RMB I spent in Ho Chi Minh City! The 2-hour hair wash and massage was so comfortable, I fell asleep twice!"

@Ari

Related Questions

Where can I find local streetwear brands in Ho Chi Minh City?

You can find local streetwear brands at 'The New Playground', particularly the location inside Vincom Center, which features trendy, Korean-style fashion.

Is there a good place to relax near Ben Thanh Market?

Yes, Momo Spa & Nail is located right next to Ben Thanh Market and offers massage, hair washing, and luggage storage.

What is a famous Banh Mi shop known for large portions?

Bánh Mì Huỳnh Hoa is famous for its large portions, often enough for two people, featuring layers of meat, ham, and pate.

Where is the MUJI flagship store located?

The large MUJI store is located on Le Thanh Ton street in District 1.

What can I find in Thao Dien District 2 regarding shopping?

Thao Dien hosts weekend markets (like at Starbucks Q2 Terrace) selling original designs, crafts, and fragrances, as well as the Vincom Mega Mall.

What is special about Pho Viet Nam?

Pho Viet Nam is a Michelin-recommended shop known for serving Pho in stone pots, keeping the broth boiling hot.

Where can I buy unique local bags that might require queuing?

Chautfifth is a local brand known for its bags, and their physical store is popular enough to have lines.

What services does Royal Barbershop offer besides haircuts?

They offer heel exfoliation, traditional shaving, ear cleaning, and head/neck/shoulder massages.

Is there a place to buy books in a nice setting?

Yes, the Book Street near the Central Post Office is a pedestrian street lined with bookstores and cafes.

Where can I find affordable women's fashion basics?

You can find affordable basics (100k-200k VND) on the 'Female Fashion Street' (often Nguyen Trai area).

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Sources

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