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Exploring Binh Tay Market in Cholon: A Shopper's Paradise

22 SourcesUpdated December 9, 2025

TL;DR

Discover the vibrant shopping scene of Ho Chi Minh City, from the historic aisles of Binh Tay and Ben Thanh Markets to modern fashion hubs like The New Playground. This guide covers essential stops, local food fuel like Banh Mi and Pho, and relaxing spas to complete your shopper's paradise itinerary.

A Day in Cholon: Binh Tay Market and Beyond

While Ho Chi Minh City is famous for its bustling energy, a trip to the historic district of Cholon (Chinatown) offers a unique glimpse into the city's commercial soul. According to local itineraries, a perfect day trip involves exploring the 堤岸 (Cholon) area, with a specific stop at 平西市场 (Binh Tay Market) for lunch and sightseeing. This area serves as a vibrant counterpoint to the more tourist-centric District 1, offering a deep dive into the local trade culture.

For those planning a full day of exploration, a recommended route starts with the classic sights like the Notre Dame Cathedral and Central Post Office in the morning, moving towards the Cholon area for a midday immersion at Binh Tay Market, and concluding with dinner near Ben Thanh Market. The area is also home to entertainment venues like Lucky2000, a game KTV located in District 6 (part of the greater Cholon area), which is noted for its clean environment and lively atmosphere, though it is a bit far from the city center.

  • Route Suggestion: Notre Dame Cathedral → Central Post Office → Independence Palace → Cholon / Binh Tay Market (Lunch) → Ben Thanh Market (Dinner/Shopping).
  • Local Insight: The Cholon area offers a distinct atmosphere compared to the modern city center, perfect for those looking to see the trading heart of the city.
Explore Ho Chi Minh City's iconic sights, including Notre Dame Cathedral and the Central Post Office, before immersing yourself in Cholon and Binh Tay Market for a delicious local lunch!

"Explore Ho Chi Minh City's iconic sights, including Notre Dame Cathedral and the Central Post Office, before immersing yourself in Cholon and Binh Tay Market for a delicious local lunch!"

@超人小希

Ben Thanh Market: The Heart of Tourist Shopping

No shopping guide to Ho Chi Minh City is complete without mentioning the iconic Ben Thanh Market. Located centrally in District 1, it is a hub for everything from souvenirs to local fabrics. However, travelers should be aware that bargaining here can be tough. It is noted that while you can bargain at Ben Thanh Market, it is often difficult to get a significant discount compared to other spots.

For a more relaxed shopping experience nearby, many visitors head to the surrounding streets. Just opposite the market, you can find excellent street food stalls. For example, there is a highly recommended street seafood spot located right across from Ben Thanh Market, identifiable by a specific sign where they set up daily. Additionally, for those looking for a specific culinary treat, Cửa Đông inside the market is a Michelin-recommended spot worth trying.

  • Shopping Tip: Bargaining is expected, but don't expect it to be easy at Ben Thanh.
  • Nearby Eats: Look for the street seafood stall opposite the market or the Michelin-recommended food stalls inside.
  • Night Vibes: The area around Ben Thanh becomes very lively at night, perfect for a post-shopping dinner.
You can bargain at Ben Thanh Market, but be warned: securing a significant discount can be tough!

"You can bargain at Ben Thanh Market, but be warned: securing a significant discount can be tough!"

@今天好无聊

Modern Fashion: Boutiques and Concept Stores

Beyond the traditional markets, Ho Chi Minh City is rapidly becoming a paradise for modern fashion lovers. For those seeking trendy local brands, the "Womenswear Street" (often referring to the area around Nguyen Trai) is a must-visit. Here, basic clothing items average between 100-200 RMB, while higher-quality pieces suitable for formal occasions can go up to 1,000 RMB.

Another hotspot for the fashion-forward is The New Playground. Located near the Vincom Center, this underground mall features numerous local streetwear brands. It offers a cool shopping environment with air conditioning, making it a comfortable escape from the heat. Clothes here generally range from 100-200 RMB for tops and 300-600 RMB for outerwear and pants. Brands like Kido Studiowear and Sociolla (a beauty store similar to Sephora but with a Korean lean) are also highly recommended stops for shoppers.

  • Chautfifth: A popular local bag brand that recently opened a physical store. It's so popular that customers line up just to browse.
  • MUJI: For fans of minimalist design, the MUJI store in District 1 has recently reopened with a massive space, offering everything from bedding to snacks, often with opening promotions.
  • Weekend Market: If you are in District 2 (Thao Dien), check out the weekend market at Vincom Mega Mall Thảo Điền or the Starbucks Q2 Terrace, featuring original designs, clothing, and fragrances.
I visited Chautfifth today and actually had to queue; it's my first time ever waiting in line just to shop!

"I visited Chautfifth today and actually had to queue; it's my first time ever waiting in line just to shop!"

@君妹大魔王

Souvenirs and Supermarket Sweeps

For edible souvenirs, specifically Vietnamese coffee, many savvy travelers skip the tourist markets and head straight to the supermarkets. Co.opmart is a top recommendation for its transparent pricing and wide selection. You can buy local coffee and other snacks here without the hassle of bargaining. It is noted as being very cost-effective and authentic.

Another convenient option mentioned is the Citimart near District 7, or the Lotte Mart, which are great for stocking up on daily necessities or gifts. For those staying in District 3, a large Co.opmart is located just a five-minute walk from the M Village the Garden accommodation, making it easy to grab yogurt and snacks.

  • Top Buy: Vietnamese Coffee (buy at supermarkets for best prices).
  • Location: Co.opmart locations are scattered throughout the city, including District 1 and District 3.
Co.opmart is my first choice for souvenir coffee, offering transparent pricing and authentic local finds.

"Co.opmart is my first choice for souvenir coffee, offering transparent pricing and authentic local finds."

@今天好无聊

Fueling the Shopping Spree: Essential Eats

Shopping in Ho Chi Minh City requires energy, and the local food scene provides plenty of it. A must-try near the markets is the famous Bánh Mì Hồng Hoa. Travelers rave about its crispy baguette and rich fillings, including roasted meat, pate, and pickles. It's described as a "flavor bomb" that balances rich and refreshing tastes perfectly. Another great sandwich spot offers a savory pork sandwich with cheese and toasted bread that is highly praised.

For noodle lovers, Phở Việt Nam (Michelin recommended) is famous for its stone pot pho, where you cook the raw meat in the hot broth yourself. Phở Hòa Pasteur is another institution, known for its beef meatballs and generous plates of herbs. If you are exploring the flower markets, do not miss Ho Thi Ky Food Street, located near the flower market, where you can find a variety of local snacks including durian at very affordable prices (around 80k VND/kg).

  • Banh Mi: Bánh Mì Hồng Hoa (crispy, rich fillings).
  • Pho: Phở Việt Nam (stone pot), Phở Hòa Pasteur (beef balls).
  • Refreshments: Try the coconut coffee at iO Specialty Coffee or the salted cream coffee at Cafe Linh.
  • Pizza: Pizza 4P's is a local favorite for its crab pasta and 4-cheese pizza with honey.
Friends, you can even skip pho, but you absolutely *must* try Bánh Mì Hồng Hoa!

"Friends, you can even skip pho, but you absolutely *must* try Bánh Mì Hồng Hoa!"

@明显缺乏维生素D

Relax and Recharge: Spas and Wellness

After a long day of walking through Binh Tay and Ben Thanh markets, relaxation is mandatory. Momo Spa & Nail, located right next to Ben Thanh Market, is a convenient stop. It offers a one-stop service for massage, shampooing, and nails in a clean, independent space. They often have promotions like airport drop-off for spending over 1.6 million VND.

For a high-value experience, Sen Trắng Spa in District 1 is highly recommended. Visitors have praised the 2-hour shampoo and massage combo (approx. 200 RMB) as incredibly relaxing. Another unique option is the VIP Barbershop, which offers a 90-minute wash and care session that is very cost-effective. For men, Royal Barbershop offers services like ear cleaning and shaving in a private, relaxing environment.

  • Momo Spa: Near Ben Thanh Market, comprehensive services.
  • Sen Trắng Spa: Great value for shampoo and massage combos.
  • VIP Barbershop: Cost-effective 90-minute sessions.
Sen Trắng Spa's 2-hour shampoo and massage combo was the best 200 RMB I spent in Ho Chi Minh, so relaxing I fell asleep twice!

"Sen Trắng Spa's 2-hour shampoo and massage combo was the best 200 RMB I spent in Ho Chi Minh, so relaxing I fell asleep twice!"

@一颗甜豆

Related Questions

Where is Binh Tay Market located?

Binh Tay Market is located in the Cholon area (Chinatown), often associated with District 6.

Is it easy to bargain at Ben Thanh Market?

While bargaining is possible, it is noted as being difficult to get significant discounts compared to other places.

What is a recommended place for buying fashion from local brands?

The New Playground near Vincom Center and the "Womenswear Street" (Nguyen Trai) are recommended.

Where is a good place to buy souvenirs like coffee without bargaining?

Co.opmart supermarkets are recommended for their transparent pricing and wide selection.

What famous sandwich shop is recommended near the markets?

Bánh Mì Hồng Hoa is highly recommended for its crispy baguettes and rich fillings.

What is unique about the Pho at Phở Việt Nam?

They serve stone pot Pho where you can cook the raw meat in the hot broth yourself.

Where can I find a weekend market in District 2?

Weekend markets are held at Vincom Mega Mall Thảo Điền or Starbucks Q2 Terrace.

What local bag brand has a popular physical store in Ho Chi Minh City?

Chautfifth is a popular local bag brand with a physical store that often attracts queues.

Where is a convenient spa located near Ben Thanh Market?

Momo Spa & Nail is located right next to Ben Thanh Market.

What is Ho Thi Ky known for?

Ho Thi Ky is known as a flower market and also features a popular food street with affordable snacks.

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Sources

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